This book contributes to the clarification and systemisation of modern notions of tourism, examining the trend of globalisation to provide a review of contemporary tourism challenges.

The revolutionary progress achieved in information and communication technology is gradually transforming the world into a global village. This volume, edited by an eminent board of international specialists, evaluates the nature and resilience of the emerging global economy and its implications for tourism. The subject is examined in four sections: The Age of Globalisation: including contextual overviews of territorial economic integration. The Globalisation of Tourism Demand and Marketing: including the new tourist and consumer, the effects of globalisation on tourism promotion. Globalisation and Competitiveness in Tourism: including inter-firm alliances, safety and national security, quality management, and productivity. Globalisation of Tourism's Approach to Sustainability: including environmental policies, cultural identity, sustainable development. Cooper and Wahab's concluding chapter draws together the work to suggest that economic globalisation may ultimately fuel a new active global competition between tourist destinations.

The Age of Globalisation 1. Tourism, globalisation and the competitive advantage of nations Salah Wahab and Chris Cooper
2. Territorial economic integration and globalisation C. Michael Hall
3. No state, no tourism: the need for government and inter-governmental organisations in the new age of tourism Eduardo Fayos Sola and Aurora Pedro Bueno
The Globalisation of Tourism Demand and Marketing
4. The tourism phenomenon - the new tourist and consumer Dimitrios Buhalis
5. The effects of globalisation on tourism promotion A.V. Seaton and Phillip Alford
6. Globalisation of tourism demand, global distribution systems and marketing Norbert Vanhove
Globalisation and Competitiveness in Tourism 7. Organisation of tourism at the destination John Swarbrooke
8. Achieving global competitiveness in SMEs by building trust in inter-firm
allainces Frank Go and J. Appleman
9. Education for tourism in a global economy Tom Baum 10. Globalisation, safety and national security Gui Sanatana
11. Globalisation, total quality management and service in tourism destination organisations Darren Lee Ross and Nick Johns
Globalisation of Tourism's Approach to Sustainability 12. Environmental policies and management systems related to the global tourism industry Don Hawkins and Christopher Holtz
13.
Cultural identity and cultural diversity in a global world Peter Burns
14. Issues of sustainable development
in a developing country context William Gartner
Conclusion 15. Tourism in the age of globalisation
Chris Cooper and Salah Wahab