In this important book, the author takes us on a systematic voyage through the complex world of alternative medicine. He describes the details of many popular hoaxes and frauds connected to the uses of popular and recommended products, such as Echinacea, ginko biloba, glucosamine and more. Dr Bartecchi makes an obvious point: If the product could be proven or confirmed through clinical trials to show that it truly worked, nobody would apply the word 'alternative' to it. This book may change the lives of many people already taking alternative medicines and it may inspire others to research the products they are taking or considering.