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"Harvard Business Review" on Green Business Strategy
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"Harvard Business Review" on Green Business Strategy
Paperback ISBN: 9781422121085
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Green Business Strategy is no longer an option; the future depends on it. This collection gets to the heart of why you should and must put a socially-responsible strategy at the top of your CEO's agenda.
Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially-responsible strategy at the top of your CEO's agenda.
| ISBN | 1422121089 |
| ISBN13 | 9781422121085 |
| Publisher | Harvard Business School Press |
| Format | Paperback |
| Publication date | 26/11/2007 |
| Pages | 204 |
| Weight (grammes) | 226 |
| Published in | United States |
| Height (mm) | 208 |
| Width (mm) | 137 |
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