Presents the theory and methodology of cognitive psychology that may be applied to problems of the real world and describes the range of cognitive applications to real-world situations. This text is useful for students who are studying cognitive psychology or applied cognitive psychology.

The text is intended to be used by students who are concurrently studying cognitive psychology or applied cognitive psychology. It could be used with graduate students as well as with undergraduates.

Preface. Part I: Fundamentals. Introduction to Applied Cognitive Psychology. Similarities and Differences Between Basic and Applied Cognitive Psychology. Methodology of Cognitive Research. Special Approaches and Methods of Applied Research. Phases of Application and the Basic-Applied Cycle. Basic Cognitive Psychology and a Framework for Application. Part II: Application. Attention, Sensation, Perception, and Imagery. Comprehension and Learning. Retention and Remembering. Reasoning, Problem Solving, and Decision Making. Part III: Non Cognitive Factors Affecting Cognition and Application. Social Interaction and Communication. The Physical Environment. Physiological and Emotional States. Responding. Cognitive Assessment. Occupational Experience. Careers of Applied Cognitive Psychologists. The Future of Applied Cognitive Psychology. The Aim of Practical Psychology.