Provides 201 strategies for increasing the success and profitability of your optometric practice. This book includes tips and lessons that provide effective ways to improve patient satisfaction, communications skills, referrals, image, fee structure, productivity, practice growth, management and motivation, and more.

This unique text provides 201 ready-to-use strategies for increasing the success and profitability of your optometric practice. Time-tested tips and hard-learned lessons provide effective ways to dramatically improve patient satisfaction, communications skills, referrals, image, fee structure, productivity, practice growth, management and motivation, and much more. Case histories, gathered from many practices, illustrate the success others have been able to achieve by following these guidelines.

Prologue: The Practice Management Revolution
Preface: The High Performance Optometric Practice
1. Give Your Practice a Competitive Advantage 2. Long Range, Strategic Planning 3. Major Opportunities for Revenue Enhancement and Practice Growth 4. Secrets of Savvy Networking
5. Getting to "Yes" 6. Patient Expectations, Satisfaction
Loyalty 7. Hard Learned Lessons about Fees 8. The Good, the Bad and the Ugly 9. Get the Right People on Board 10. The Brass Tacks of Personnel Management 11. How to Keep Staff Motivation in High Gear 12. Secrets of Stress Management
Epilogue